Retail & commercial fixtures
POP 100% custom made

POP fixtures elevate the attractiveness of your brand, store or assortment, impact sales, simplify navigation and purchase decisions in a non-intrusive manner.

Modular or adaptable for evolutionary merchandising or segmentation, with multifunctional back walls and shelves in metal, wood or glass, inspiring with remarkable images, provided with all types of accessories, such as LED lighting, shelf dividers and communications, … We team up with you to innovate for attractive, impactful and differentiating instore materials.

Grabs shoppers' attention
Creates an emotional connection
Elevates awareness of an assortment
Inspires and communicates product features
Easy to access merchandise invites for engagement
Product visibility impacts sales
Enhances brand exposure
Ideal for temporary assortments, promotions or innovations

Commercial fixture

Gondolas, counters, presentation tables, test counters, ... bespoke commercial furniture for your store network plays a major role in its success.

Make-up winkelrek

A specific store rack for your cosmetics range communicates the DNA of your brand, but leaves the main role to your assortment. The items are neatly organised on different levels.

Make-up tester

A make-up tester meets three essential qualities: presenting your range of cosmetics and its practical and natural aesthetics. Ideal for presenting a complete range of cosmetics that shoppers can test before buying.

Shop-in-shop

With the right combinations of materials, shapes and images, a shop-in-shop creates an exclusive space in department stores and super- and hypermarkets. These mini-shops are fully dedicated to your assortment, with a customized, eye-catching visual merchandising around your brand.

Shop window display

Shop windows display conveys the image of shops. Customized animations are the key elements to attract shopper's attention and seduce them to visit your stores. We can help you with the creation, design and realisation of modular animation kits for your shop windows.

Brochure holder

Pilotes is the specialist in the development and production of custom-made instore communication materials, such as brochure holders.

Poster holder

Windmaster

By customizing your sidewalk sign in your own style, your storefront will stand out even more.

RETAIL FIXTURE

From corners for cosmetic products in department stores, to custom store shelving and endcaps in super- and hypermarkets, our designers and engineers design custom fixtures to perfectly meet your vison, objectives and expectations. Your merchandising will stand out, enhance your brand's DNA and impact sales.

Features

Modulated, adaptable or mobile
Adapted to the shopping behaviour in your category
Creates a unique visual experience, with price, product and campaign information
Custom design according to your vision, specifications and objectives
Solutions with superior, customized functionality
Solid construction with one or more shelves
Multi-material in metal, plastic, wood, glass …

Benefits

Adapted aesthetics
Impacts visibility and sales
Inspires and attracts the attention of shoppers
Make your merchandise procurement easy
Enhances brand exposure
Stimulates impulse buying
Ideal for promotions and introductions